Tag: communications (page 1 of 3)

Announcing 2024’s Novel Studio Literary Agent Competition Winners!

We are delighted to announce the winners of the 2024/2025 Novel Studio Literary Agent Competition: Merveille Ondekane, Connor Maxwell, and Madison Silverman.

The Novel Studio is City St George’s flagship short course for aspiring novelists, offering 15 writers dedicated time and support to hone their craft. The competition is a rare opportunity for students to bypass the typical manuscript submission process and connect directly with literary agent Lucy Luck, agent at C&W Agency.

Merveille Ondekane, Connor Maxwell, and Maddie Silvs were chosen from a pool of exceptionally strong entries. Course Director Emily Pedder noted, “We’re very excited by these three writers and can’t wait to see their novels progress this coming year.”

 

Winner Merveille Ondekane

Merveille Ondekane’s journey as an aspiring novelist began with City University’s An Approach to Creative Writing course, where she discovered her passion for bringing the worlds and characters in her imagination to life. In her own words:  “As a newcomer to the literary world, I wanted to deepen my understanding of novel crafting, which led me to the intensive Novel Studio course—a year-long experience I was fortunate to join after being awarded a scholarship. Winning the Novel Studio Literary Agent competition, especially among such a talented group of writers, is an incredible honour, and I’m looking forward to connecting with Lucy Luck at C&W Agency as I continue to develop my novel.”

Winner Connor Maxwell

Connor Maxwell is a Program Officer at the Bill & Melinda Gates Foundation, where he is working to advance a $460 million initiative to increase upward economic mobility and opportunity in the United States. He has served as a Senior Policy Advisor at the White House, an Economic Policy Advisor on the Biden-Harris Transition Team, a Policy Analyst on the Biden-Harris Presidential Campaign, and as a Senior Policy Analyst at the Center for American Progress. Born and raised in the District of Columbia, he received his Bachelor of Arts and Master of Public Policy from the University of Virginia. Currently living and working in London, he enjoys reading and writing fiction that sheds light on lesser-known historical events and perspectives. He completed the City, University of London Novel Writing and Longer Works short course before joining the Novel Studio.

Maddie Silvs is a debut novelist with her coming-of-age novel, Stardust. She is a Penn State graduate with a bachelor’s degree in public relations. A Philly girl at heart, she currently resides in the sunshine state in Delray Beach, Florida. Working as an Events Manager for Cambridge University Press, the written word has always been her safe space. She googled funny author bios, but really couldn’t come up with much to say about herself other than, “go birdz baby.”

Winner Maddie SIlvs

The Novel Studio has a strong track record of published alumni, including recent bestsellers and award winners such as Deepa Anappara’s Djinn Patrol on the Purple Line, Anna Mazzola’s  The Unseeing, The Story Keeper, The Clockwork Girl,  and The House of Whispers, and Harriet Tyce’s Blood Orange, The Lies You Told, It Ends At Midnight and A Lesson in Cruelty.

Congratulations to Merveille, Connor, and Madison! We look forward to supporting them and their fellow students as they develop their novels over the next year.

Advancing your Career with Coding: Learn Programming with Python

In today’s digital-first economy, programming skills have become increasingly valuable across virtually every industry. Whether you’re looking to switch careers, advance in your current role, or simply future-proof your skillset, learning Python could be your stepping stone to new opportunities.

Why Python?
Python has emerged as one of the most in-demand, high-level programming languages globally, and for good reason. Its clear, readable syntax makes it very easy to learn in comparison to other programming languages (like C/C++, JAVA, JavaScript, etc.) and therefore ideal for beginners, while its powerful capabilities support everything from automation and scripting to data analysis and artificial intelligence. Companies like the BBC, NASA, and Google rely on Python, and it’s the backbone of innovations in fields ranging from healthcare to financial services.

Python in the Age of AI
The rise of AI and developer copilots has transformed the programming landscape, making now an ideal time to learn Python. Far from replacing developers, AI tools are empowering them to be more productive and creative than ever.

AI-Enhanced Development
Modern Python developers work alongside AI tools that:
• Autocomplete code and suggest solutions
• Catch potential bugs before they occur
• Generate code snippets from natural language descriptions
• Explain complex code and suggest improvements
• Automate routine programming tasks

This means that even as a beginner, you can now have powerful AI assistants helping you learn and code more efficiently.

Future-Proof Skills
While AI tools can now handle routine coding tasks, they’ve increased demand for developers who are able to:
• Architect complex systems
• Review and validate AI-generated code
• Write precise prompts for AI tools
• Integrate AI capabilities into applications
• Understand the limitations of AI assistants

Transform Your Career Prospects
The UK tech sector is experiencing unprecedented growth, with programming skills commanding competitive salaries and offering flexible career paths. Recent studies show that Python developers in the UK earn an average of £57,000 per year.

But Python isn’t just for software developers. Knowledge of Python can enhance your value in roles such as:
• Data Analyst
• Business Intelligence Specialist
• Marketing Analyst
• Financial Modeller
• Research Scientist
• Project Manager

Hear from Our Alumni
Philip is a fantastic tutor who has a dynamic approach to teaching the basics in Python programming. I really appreciated the way that we could always ask for help during exercises and also that we could send me him requests for materials to be treated during class.” Anne Marie Muller, former student

This course is ideal for anyone wanting to start the thrilling journey of implementing AI. It effectively combines hands on practical skills with clear, fun explanations of the underlying theory – not easy with a subject that combines partial differentiation and a jumble of confusing terms and emerging ideas. I would strongly recommend you sign up.” Peter Bradley, former student

Genuinely one of the best tutors I’ve ever had – both at undergraduate & post graduate level. I’ve tried to learn how to code dozens of times and it’s never stuck. Philip was excellent at judging the level of the class and guiding us through the slides carefully. He went above and beyond, and made me feel extremely well supported. 10/10 will be recommending to my colleagues! Thank you, Philip!” James Donovan, former student

Why Choose Our Python Programming Courses?
At City St George’s we run a range of python courses from an Introduction to Python Programming to Data Analytics and Machine Learning. Our intensive short computing courses are designed for busy professionals looking to acquire practical programming skills. Over five-ten weekly evenings, you’ll progress from basic concepts to creating real-world applications. Here’s what makes our python courses unique:

Practical, Industry-Focused Learning
• Taught by Industry Professionals
• Industry-standard tools and best practices
• Flexible evening and weekend schedules

  • Comprehensive Curriculum – subjects covered include:
  •  Python fundamentals and programming concepts
  •  Working with databases
  • Data analysis and visualisation
  • Building basic applications
  • Working with HTML pages
  • File manipulation: Reading and Writing Files
  • Conversational AI Use

Expert Instruction
Our instructors bring years of industry experience, combining theoretical knowledge with practical insights from their work at leading tech companies.

Your Learning Journey
The courses are structured to ensure steady progression while accommodating work commitments. Each week builds on previous knowledge through:
• Interactive live sessions
• Guided practical exercises
• Real-world project work
• Peer learning opportunities

Next Steps
Join the thousands of professionals who have transformed their careers through coding. Our next introductory python programming course begins in January online.

Ready to take your career to the next level? Why not attend our free online open evening session on December 12 to learn more about how Python programming could transform your career prospects.

Writing Short Course News Roundup 2024

Whether you’re taking a course with us this term or were a student in the past, we want to inspire your writing with the latest news from our short course alumni and tutors.

The Novel Studio 

Alan Gray (also alumnus of WW and SS) has been awarded the Sonny and Gita UK Scholarship to complete his MA in creative writing at UEA.

Kathrine Bancroft has had one of her poems longlisted for the 2024 Aurora Prize. She is also a London Independent Story Prize Poetry Finalist.

Katy Darby’s Writers’ Workshop and Short Story Writing alumna Isabel Blake has been accepted on the Creative Writing MA at UEA, while Erica Buist has just completed her Cambridge MSt in Creative Writing, has been longlisted for the BBC’s annual callout for scripts and is now teaching Creative Writing at City Lit.

Peter Forbes’ Narrative Non Fiction alumna Melissa Cornet has had her firstEnglish piece published in July in the London Review of Books, about her work in Afghanistan on Gender apartheid. She is also confirmed to publish a piece in the Guardian this month.

Tutor News

Anna Wilson has two books out this autumn: Be Back Soon is a picture book about swallow migration, illustrated by Jenny Bloomfield and published by Andersen Press and A Story of the Seasons, a large-format non-fiction picture book about seven habitats throughout the seasons, illustrated by Carolina Rabei and published by Nosy Crow and the National Trust. Both books have been translated into other European languages including French, German and Danish.

One-day Courses

There are plenty of options for anyone keen on one-day writing courses: our ever-popular Introduction to Copywriting with Maggie Richards is available monthly; while our Writing the Memoir course is now taught by the brilliant Anna Wilson (see above). And the dynamic duo of Anna Tsekouras and Pete Austin, aka Anon Agency, run our Intro to Branding course. This term we are also introducing a brand new course, Content Writing, taught by the fabulous Tamsin Mackay.

Opportunities

City Writes

City Writes is City, University of London’s termly writing event, showcasing the best of City Short Courses writing talent.

Hosted by longstanding short courses tutor, Rebekah Lattin-Rawstrone, and into its seventh year, City Writes provides an opportunity for the best new writers from the City Short Courses community to read an extract of their work, sharing the stage with one of our published alumni or tutors reading from their new or award-winning publication.

This term’s guest alumna will be debut cosy crime author and Novel Studio alumna, Jo Cunningham. Jo’s novel, Death by Numbers, was published by Constable in August this year. This delicious crime has had rave reviews and who could resist a novel about an actuary investigating a spate of deaths in Eastbourne? Hilarious and gripping, this is the perfect novel to see you through the cold winter nights. Buy your copy ahead of the event here.

To join Jo on the virtual stage, all you need to do is submit your best 1,000 words of creative fiction or non-fiction (we do accept young adult fiction but don’t currently accept children’s fiction) on any subject to rebekah.lattin-rawstrone.2@city.ac.uk with details of the City short course you are taking or have taken by midnight on Friday 15th November. Competition and submission guidelines can be found here. 

We can’t wait to read your submissions and if you are keen to secure your place for the night, you can register for the event here. Good luck!

Key Dates:

Our Writing for Social Impact course continues to offer a scholarship for one young student (18-25) from an underrepresented background and/or facing financial difficulty. Please contact the tutor, Ciaran Thapar, for more information on this opportunity.

All current students of Introduction to CopywritingWriting for Business and Narrative Non-Fiction courses are eligible to submit an idea for a blog post for short courses. If the idea is accepted, and the written piece meets our standards, it will be professionally edited and published on our blog.

The annual Book Edit Writers’ Prize is open for submissions until 15 October 2024. Judged this year by Novel Studio alumna Lara Haworth and run in association with Legend Press, this is a fantastic (and free) opportunity for any unpublished novelist from a community currently underrepresented in UK publishing. What’s up for grabs? Chance to share your work with top agents. A mentoring session with a Legend Press Commissioning Editor. A supportive community of talented writers and tailored advice from industry experts. For more details please click HERE.

Open Evening

And finally, we are running an open evening with taster sessions on 11th December. Details will be available soon but watch this space or check the website for links to registration.

That’s all for now. Keep on writing and keep your stories coming into us. And huge congratulations to all our alumni and tutors.

Back to School: Expand Your Horizons with City’s Online Short Courses

As the autumn leaves turn to brown, that familiar ‘back to school’ feeling settles in. But who says learning is just for kids? It’s never too late to expand your knowledge, develop new skills, or explore a passion you’ve always wanted to pursue.

This autumn why not embrace the spirit of lifelong learning and enrol on one of our online short courses? Whether you’re looking to advance your career, indulge a creative interest, or simply challenge yourself, we have something for everyone.

Diverse Course Offerings

City’s online short course program spans six subject areas:

  1. Business and Management: From entrepreneurship to project management, gain the skills to thrive in today’s competitive business world.
  2. Computing: Dive into the digital realm with courses on programming, cybersecurity, and data analysis.
  3. Creative Industries: Unleash your artistic potential with courses in Music Business, Event Management, and more.
  4. Languages: Open doors to new cultures and opportunities by learning a new language or improving your existing skills.
  5. Law: Explore the complexities of the English legal system, learn about specific areas of law, or enhance your understanding of legal principles and practices.
  6. Writing: Whether you dream of penning the next bestseller or want to enhance your professional writing, our courses will help you find your voice.

Flexible Learning for Busy Lives

Our online courses are delivered over zoom or teams so that you can join from home and fit education around your work and personal commitments. With expert instructors, interactive content, and a supportive community, you’ll have all the tools you need to succeed.

Invest in Yourself

In today’s rapidly changing world, continuous learning isn’t just an option—it’s a necessity. By enrolling on one of our short courses, you’re investing in your future, opening new doors, and keeping your mind sharp and engaged.

So why wait? Embrace the ‘back to school’ spirit and take the first step towards your next achievement.

Ready to start your learning journey? Explore our courses or email our friendly short course team on shortcourses@city.ac.uk. Your next learning adventure is just around the corner.

City Short Courses Open Evening September 2024

As the new term approaches, we’re excited to offer a selection of taster events at our free online event next month. Whether you’re considering taking another course with us or joining for the first time, these events provide an opportunity to sample our courses and engage with our expert Short Courses team.

We’re hosting two events: the first is specifically for Language courses and will take place in-person on Wednesday 4 September at our Northampton Square campus, London EC1V OHB. We are excited to be hosting our first short courses event on campus since 2020, highlighting our popular language courses. Whether you’re a beginner or looking to brush up on your skills, this event is perfect for you. We are offering two 40-minute taster sessions to give you a feel for our exciting language courses starting in October.

Register for this first event here:

Languages Short Course Taster Evening

Wednesday 4 September 2024, 5.30pm – 7.30pm

Tasters include:

  • Arabic
  • Chinese
  • French
  • German
  • Italian
  • Japanese
  • Russian

The second event, held online on Wednesday 11 September, will showcase all our short courses available online, from Business to Computing, Creative Industries, Law, Languages and Writing.

Register for this second event here:

Short Courses Online Taster Evening

Wednesday 11 September 2024, 18:00 – 19:30 (BST)

Tasters include:

  • Arabic Beginners
  • Chinese Beginners
  • Crime and Thriller Writing
  • French Beginners
  • Introduction to Programming with Python
  • Japanese Beginners
  • JavaScript: An Introduction to JavaScript Programming
  • Korean Beginners
  • Human Rights Law
  • Major Event Management
  • Narrative Non-Fiction
  • Photoshop: An Introduction
  • PowerShell Basics
  • Russian Beginners
  • Short Story Writing
  • Spanish Beginners
  • Starting up in Business
  • Writing for Business

Additionally, we will have virtual enquiry desks for all other courses, should you wish to know more about the content and booking.

If you have any questions about any of these events or our courses, please get in touch.

We look forward to meeting you.

City Short Courses Team

The Art of Curating and Exhibition Management

What’s Your Vision?

At City short courses, our Curating and Exhibition Management course is run by Renée Pfister, an esteemed art consultant, curator, registrar and business development manager. She was part of the curatorial team at the British Museum, where she was involved in realising major projects such as the Great Court and the Weston Gallery of Roman-Britain. At the Tate Gallery she worked as a Registrar from 1999 to 2005 and was responsible for managing acquisitions and ground-breaking international exhibitions from the Tate’s collection. She also participated in a Registrars’ exchange programme at the Museum of Modern Art (MOMA) in New York, wrote a chapter for the Routledge publication Understanding International Art Markets & Management, and worked for the late Sir Anthony Caro as an advisor. Since 2010 she has run her own art and gallery consultancy.

Renée Pfister Art & Gallery Consultancy quickly established a loyal portfolio of clients: Whitney Museum of American Art; Morgan Library & Museum, both in New York; the British Embassy, Paris; the Foreign, Commonwealth & Development Office, the Government Art Collection, the German Embassy and Waltham Forest Council, London; the Victoria Museum, Kiev and the Pushkin Museum State Museum of Fine Art, Moscow, providing them with a wide range of collection and exhibition management services. The Consultancy also represents many international artists: Peter Zimmermann, Chris Tille, Alexandra Carr and Elisa Bracher to name but a few. More recently Renée worked with the Serpentine Gallery London,  Torus Torus Studios Tyne & Wear; Detroit Institute of Art, Detroit; National Library Canberra; Islamic Arts Biennale Jeddah and the Manar Light Project Abu Dhabi. Renée  also offers support to gallery owners new in the business and career mentoring services to emerging and mid-career artists.

Renée Pfister condition checking a painting in a private residence in Paris ©Renée Pfister.

As Renee explores in her City course, curating and exhibition management go beyond mere display to how stories are told and emotions provoked, and has the power to foster connections between audiences and artworks. In this blog, we delve into the essence of this process, exploring what it involves and how it shapes our cultural landscape.

Curating and Exhibition Management

Curating entails selecting, organising, and presenting artworks or artifacts within a defined indoor or outdoor space, within a thematic or conceptual framework. Exhibition management encompasses the legal, conservation, logistic and technical requirements of bringing these curatorial  visions to life, from planning and budgeting to installation and promotion. Together, they form one of the core activities of museums, galleries, and cultural institutions worldwide, shaping the way we engage with art, heritage, and our world.

The Value of Curating

  1. Interpretation: Curators interpret the significance of artworks and contextualise them within broader historical, cultural, political or social narratives. Through thoughtful selection and arrangement, they guide viewers on a journey of discovery, fostering deeper understanding and appreciation.
  2. Meaning: Exhibitions are designed to evoke emotions, provoke thought, and spark dialogue. Effective curation transforms spaces into dynamic environments where artworks come alive, forging connections between creators, audiences, and ideas.
  3. Cultural Heritage: Curation plays a pivotal role in preserving and promoting cultural heritage, safeguarding artworks for future generations. By curating exhibitions that celebrate diversity and inclusivity, they contribute to a more vibrant and inclusive cultural landscape.
  4. Innovation and Dialogue: By curating exhibitions that embrace experimentation and a diversity of perspectives, curators foster innovation and stimulate dialogue, driving cultural change.

Renée Pfister in conversation with Peter Zimmermann, discussing his exhibition ‘Colourscape’ at the German Embassy in London ©Peter Zimmermann, Thorsten Schneider and Renée Pfister.

The Curatorial and Exhibition Management Process

  1. Research and Concepts: Curators begin by conducting extensive research on artists, movements, and themes, identifying overarching concepts or narratives that will guide the exhibition.

    Beyond Display

  2. Selection, Collections and Loans: Curators select artworks from the museum’s collections and borrow additional key representations that align with the agreed concept, considering factors such as artistic quality, historical significance, and relevance to the theme.
  3. Design and Installation: Curators work closely with designers, conservators, registrars, and art handling technicians, to realise their vision. Taking care of the exhibits during the installation and exhibition period are of utmost importance. Lighting, spatial arrangement, and signage are all considered in an effort to enhance the viewer experience and to deliver an outstanding exhibition experience.
  4. Promotion and Outreach: Curators collaborate with marketing teams to promote the exhibition through social media and news outlets. Outreach efforts aim to attract diverse audiences and communities, offering physical and intellectual access to maximise engagement.

Curating and exhibition management represent the intersection of art, storytelling, and cultural stewardship. Curators shape our collective understanding of the world and enrich our cultural experiences. Their role remains crucial in preserving heritage, fostering innovation, and creating meaningful connections between art and society.

The next Curating and Exhibition Management short course at City will take place in October 2024.

For our full range of Creative Industry Short Courses, and all our other Short Courses, visit our home page HERE.

 

 

 

Nestle into Your Niche: Three Ways to Start Copywriting

By Maddy T Thomas

Are you a budding copywriter looking for tips on how to get started? Here are three simple steps to help you build a portfolio using your interests as inspiration. Whether you love golf, graphic design or doing good, these strategies will help you on your way to producing top-notch copy.

1: Find your vibe

Start by listing your hobbies, interests and passions. Then, add the things you know about what you’ve written by cataloguing any required equipment, or linked famous faces or historical or annual events. International Women’s Day, for example. Don’t think yet; just write.

When you sit back and look at your list you may well be surprised by the wealth of information you have cached and can use as a basis for further research and writing.

Perhaps you’ve noted multiple dance brands and could put together an informative article on the construction of the ballet pointe shoe. Or a great listicle of five essential warm-up exercises. Start with what lights you up. Enthusiasm married with sharp copy translates into an engaging read.

2: Find your tribe

Look at your list again. Is it heavy in one particular direction? That’s your niche. Seek out any related blogs, magazines, websites and social media sites and look at the stories they publish.

A search on ‘bodybuilding UK’, for example, brings up magazines, blogs, websites and federation information with articles relating to wellness, nutrition and competitions, all designed to educate and inspire the consumer.

As a new copywriter looking to build a portfolio of varied writing, it can be helpful to see what’s already published in your areas of interest. Note the types of copy you’re finding in your research.

Perhaps your area of interest is heavy with ‘how to’ articles and listicles, or has respected blogs sharing well researched copy that enthusiasts can use to enrich their knowledge. It’s a good idea to write your own examples along these lines.

As a novice writer, research can give direction to practice pieces and help you come up with ideas, as well as help build a wish list of editor contacts to reach out to when the time is right.

3: Find your voice

Writing from hands-on experience and a true passion for a subject is a great place to begin persuasive writing.

Perhaps you’re a member of a society, trade union or professional body that has a publication? Members’ magazines can be a good starting point when building a writing portfolio.

You may have an existing magazine subscription that could be a useful jumping-off point when researching and producing copy for your niche. Many accept print and or digital article submissions from their subscribers.

When you write about what you love, there will be someone who loves what you write.

Maddy T Thomas is literary fiction author and creative copywriter.

Maddy took our Introduction to Copywriting short course with Maggie Richards. As part of the course, students have the opportunity to pitch a blog idea for our site. If successful, the post will be edited and published on the site.

The next Copywriting course, which runs monthly, is in May. Maggie also runs our Writing for Business course.

For all our courses, visit our homepage HERE.

Author Maddy T Thomas

Essential Writing Tips for Accountants

By Maria Sigacheva

Wizards’ of numbers and bookkeeping, accountants also spend time corresponding with clients and tax officials. Here are some tips on how to write well for non-accountants.

“Your reputation rides out with every letter you send,” states co-founder of the Plain English Commission, Martin Cutts. So how can you ensure that your readers understand your communications clearly and easily? Read on for three tips to improve your copy.

1)  Stick to a Simple Structure

An accountant’s letter to the tax office or to your client should be clear and well structured. Clarity can be improved by using a tried and tested three-part structure: an introduction, the main body copy, and a conclusion.

 

The introduction should summarise the purpose of the letter. Whether it’s about missing documents or querying financial statements, make it clear upfront.

The main body copy (two or three paragraphs) should detail your main points in a logical order. Avoid repeating the same information twice. Make sure you order events chronologically.

In your concluding paragraph, let the recipient know if you require a response and by which date. Add your contact details too, so that they can easily reach you for any queries.

2) Ramp up Readability

  • Use plain English, and remove any jargon, if possible.
  • Use active verbs, for example “we thought” instead of “after a careful thought.”
  • Avoid outdated words, like thereof, herein, hereof.

Being concise is a skill. Let’s look at an example of a recent letter about tax affairs. “Your current amount due according to the records held by the tax office is £10,000.” This could be rewritten for clarity as “The total due to the tax office is £10,000.”

In The Journal of Accountancy, business writing trainer Elizabeth Danziger writes: “Strive for an average sentence length of 10 to 18 words.” How? Remove all “as well as,” “but,” “that,” and “which” – and split overly-lengthy sentences. Get straight to the point and clients will praise you for saving them time!

 

3) Perfect your Punctuation

Grammarly is a useful proofreading tool. Just copy and paste your text and the software will instantly highlight any errors. It’s also a good idea to read your copy out loud to check punctuation and flow.

By adhering to these simple tips, you can start to improve your business writing – and relationships – today.

 

Maria Sigacheva is an Indirect Tax Manager at Glencore, and an Association of Chartered Certified Accountants ambassador for early careers.

Maria took our Introduction to Copywriting short course with Maggie Richards. As part of the course, students have the opportunity to pitch a blog idea for our site. If successful, the post will be edited and published on the site.

 

The next Copywriting course, which runs monthly, is in May. Maggie also runs our Writing for Business course which starts next week.

For all our courses, visit our homepage HERE.

Essential Business Skills for Startups

Whether you’re thinking about starting up a new business or developing your side hustle into something more long-term, there are some key skills you’ll need to develop.

  1. Strategic Planning: Every successful startup begins with a solid strategy. Strategic thinking involves analysing market trends, identifying opportunities, and developing a roadmap for growth. By honing your strategic planning skills, you can set clear objectives, anticipate challenges, and pivot when necessary to stay ahead in a competitive landscape.
  2. Financial Management and Budgeting: Financial literacy is crucial for startup founders. Understanding financial statements, managing cash flow, and budgeting effectively are essential skills for sustainable growth. By mastering financial management, you can make informed decisions, and ensure the financial health of your startup.
  3. Marketing: Reaching your target audience is vital for a successful startup. Marketing fundamentals include SEO (Search Engine Optimisation) digital marketing strategies, content creation, and branding techniques. By crafting compelling marketing campaigns and cultivating a strong brand identity, you can differentiate your startup and attract loyal customers.
  4. Leadership and Team Building:  As a startup founder, you may find that you’re the only team member for some time! But once your business starts to evolve, you’ll need to employ strong leadership skills to help you shape the culture and direction of your business. Effective leadership involves inspiring your team, fostering collaboration, and empowering others to succeed. By cultivating strong leadership qualities, you can build a cohesive team that shares your vision and drives collective growth.
  5. Networking: Building a robust network of contacts is invaluable in the startup ecosystem. Networking allows you to gain insights, forge partnerships, and access resources that can propel your startup forward. Invest time in building meaningful relationships with mentors, investors, and fellow entrepreneurs to expand your reach and unlock new opportunities.
  6. Adaptability and Resilience: Startups operate in a dynamic and unpredictable environment. The ability to adapt to change and navigate through challenges is essential for survival. Cultivate resilience by embracing failure as a learning opportunity, staying agile in your approach, and maintaining a positive mindset during setbacks. A good sense of humour doesn’t hurt either!

Mastering essential business skills is essential for startup founders and side hustlers looking to turn their vision into reality. By honing strategic thinking, financial management, marketing, leadership, networking, and resilience, you can position your startup for long-term success in a competitive marketplace. Embrace the journey of entrepreneurship with a commitment to continuous learning and growth, and you’ll be well-equipped to tackle the challenges and opportunities that lie ahead.

Our next term starts at the end of April. For our full range of business and creative industry short courses, visit our dedicated page HERE. Taught by experts in their field, a short course is an excellent way to begin to develop your essential business skills.

City Writes Spring 2024 Competition Winners Announced

By Rebekah Lattin-Rawstrone

We are delighted to announce the winners of this term’s City Writes competition. City Writes is the showcase event for all the brilliant writing coming from City’s creative writing short courses and we have a fantastic line up for you this term on Wednesday 27th March at 7pm.

Reading at the event alongside published Novel Studio alumni Laurence Kershook and Katharine Light, our competition winners are: Jill Craig, Katie Hunt, Seyi Falodun-Liburd, Tess Pendle and David Strickland. Read on to find out more about our winners.

Current Novel Studio student, Jill Craig is originally from Northern Ireland, but currently lives and works as a secondary teacher in the North-West. She has lived in Greece and France and thinks often of going abroad again. An avid reader, she has published several short stories, with Freckle,  Egg & Frog and Literally Stories, and is working on the first draft of a novel.

Narrative Non-Fiction student Katie Hunt has been a journalist for more than two decades, working for several international news organisations including Reuters and BBC News. She lived in Asia for more than ten years, with stints in China, Hong Kong, Taiwan and Thailand. For the past four years, she has covered science and health for CNN in London. She hopes to write a non-fiction, popular science book about human origins focused on the latest discoveries in Asia.

Seyi Falodun-Liburd is a Nigerian campaigner and organiser from London. She is currently co-director of Level Up, a feminist campaigning community working towards a world where people of all genders are loved and liberated from bodily and systemic violence. She is also a member of Project Tallawah, a community resource for Black and Global Majority women and gender-expansive people in the UK. Seyi is a fledgling writer and Narrative Non-Fiction student who has written about gender-based violence for iNews, gal-dem and Refinery29.

Tess Pendle is a Narrative Non-Fiction student. After working for many years as a broker at Lloyd’s of London, Tess decided to contribute to a social project. She moved to Burkina Faso, where she worked for three years with a local women’s organisation to develop a microfinance programme supporting female entrepreneurs. On her return to the UK, she set up and managed both a national not-for-profit credit business and a £100 million government fund to invest in social enterprises. Tess is currently self employed and lives in Chelmsford with her partner.

An alumnus of the old Towards Publication course, now called Writers’ Workshop, D.P. Strickland is a neurodivergent writer with an MA in Creative Writing from UEA, whose work has previously appeared in anthologies and journals. He is particularly interested in underrepresented perspectives in fiction and recently completed a novel about a fundamental religion based on his own childhood experience. He lives in London and can be found on Instagram.

Now you know more about our winners, don’t forget to sign up for the event on Wednesday 27th March at 7.30pm on Zoom. You’ll be treated to stories of sticky summer heat, discoveries of ancient jaw bones, the disappointment of a young boy never quite right for the popular crowd and an exploration of the politics of our daily choices. All this alongside readings from our published authors, Laurence Kershook and Katherine Light. It’s going to be brilliant.

Register for tickets here and see you there.

And if anyone wants to come along and find out more about our writing courses, we are running a free taster session and open evening the night before City Writes. See here for more information about how to register.

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