The Jeremy Tunstall Global Media Research Centre continued its seminar series this week with Eylem Yanardagoglu (KIadir Has University)
On Wednesday the 8th of November, Eylem Yanardagoglu, Associate Professor, New Media Department, KIadir Has University, gave the following talk.
Title: “Transnationalisation of Turkish Television Series: Dynamics of Distribution Production and Consumption”
Abstract: In the last decade one of the most rapidly developing areas of the Turkish media industry has been TV series production. Highly diversified in their themes and target audiences, until the beginning of 2000s, these series remained as locally produced and consumed products. They varied from big productions of literary adaptations to small budget sit-coms, but all somehow managed to glue their viewers to the TV screens. In the last decade series became more professional, industrialised and transnational. So far, around 70 different Turkish titles TV series have been broadcast to audiences in 39 countries. For instance, in the Arab speaking countries, they comprise approximately 60 % of the shares in foreign programme broadcasts.
Observers note considerable rise in the number of tourists from the Middle East, who specifically come on package tours to see the venues where certain series were filmed in Istanbul. This chapter explores the factors that made TV series such a major attraction for both national and transnational viewers by considering the shifting dynamics of production as well as distribution.
Bio: Eylem Yanardagoglu received her PhD at City Sociology department in London where she studied the relationship between citizenship, minorities and minority media in Turkey. After completing her PhD, she worked as a researcher in a major international project which considered governance of cultural diversity in Europe and its reflections in the European media and public sphere.Her current research interests focus on journalistic culture and news production in international news organizations.