This is a guest post from Vince Mitchell who is Professor of Consumer Marketing at Cass Business School at City and teaches the marketing course on the Executive MBA. In this 3-part post, Vince share’s…
![](https://blogs.city.ac.uk/educationalvignettes/files/2015/07/VincePIC-1dd5zac-300x200.jpg)
This is a guest post from Vince Mitchell who is Professor of Consumer Marketing at Cass Business School at City and teaches the marketing course on the Executive MBA. In this 3-part post, Vince share’s…
This is a guest post from Vince Mitchell who is Professor of Consumer Marketing at Cass Business School at City and teaches the marketing course on the Executive MBA. In this 3-part post, Vince share’s…
This is a guest post from Vince Mitchell who is Professor of Consumer Marketing at Cass Business School at City and teaches the marketing course on the Executive MBA. In this 3-part post, Vince share’s…