‘Femvertising’

Ros Gill (CCI) and Shani Orgad (LSE) have been out and about talking about their work on the confidence cult(ure). On April 7th they were at Creature Advertising Agency offering a whirlwind tour of changing gender representations in advertising, coming up to date with debates about  just how radical  the new confidence trend of “femvertising” actually is. Excellent discussions with a group of around 40 super-smart creatives, who are responsible for more and more of the work we see on our screens each day.

Ros Gill and Laura Garcia-Favaro will also be attending the Advertising Association’s Body Image Launch at the House of Commons on May 3rd. At this the Advertising Association, supported by the Gender Equalities Office, will launch “Media Smart”, a new series of media literacy resources for young people aged 7-16 and their parents and teachers.