Tag: City University (page 4 of 6)

How to be a Rock Star – an interview with City’s Music Business Management tutor David Ambrose

From original bassist with Fleetwood Mac to signing Duran Duran, City’s Music Business Management tutor, David Ambrose, has had a stellar career.  We caught up with him to find out more!

You have had a fascinating life as both a musician and record company executive. When did you first become interested in music?

 

David Ambrose (DA) I was studying Greek at school when I first heard Elvis Presley. It was a wonderful noise. Later my parents asked which instrument I wanted to play and I picked the bass guitar. I started playing the blues. When I left school I went to Byam Shaw Art School (now part of St. Martin’s) where I met Ray Davies (of The Kinks) and a guy called Pete Barden. Pete asked if I wanted to form a band. Rod Stewart was the singer and Mick Fleetwood was also in the band. We were called The Shotgun Express and we signed to EMI. Peter Green joined too and we recorded in Abbey Road Studio 2. We even had a minor hit with a song called Flamingo. I then left the band and joined the Jeff Beck group with Rod Stewart and Ronnie Wood. After that I toured extensively with Cat Stevens. And then, in 1965, Mick Fleetwood asked if I wanted to join a new band, with Peter Green and Jeremy Spencer. It was called Fleetwood Mac. I played with them for a bit but I left soon after for difficult financial reasons. It’s a big regret of mine. After that I had some time with Arthur Brown writing some of the Galactic Zoo Dossier and a short time with King Crimson.

 

Why did you decide to move away from playing music to the business side of music?

DA I did lots of touring with various musicians but, ultimately, I felt I wasn’t a good enough musician to be playing with some of the people I was playing with. I’d also had enough of Prog Rock! I began by starting a picture company, which did very well and enabled me to go and work for EMI. Being a musician also helped.

 

How did you get into the industry?

 

DA My dad organised an interview for me at EMI. My father was a formidable figure—Emeritus Professor of Bio Physics, and also a religious lay preacher. I landed the job at EMI in music publishing and was put in a room without windows on Denmark Street. I even had to bring my own tape recorder. But it went well. I had a good relationship with Ian McClintock, who was the A&R man there, and I was soon promoted to catalogue UK publishing.

I worked with Terry Slater and together we signed The Vapours, Tom Robinson, Kate Bush, ACDC, and Paul Young. Later on I made friends with Malcolm McClaren and signed the Sex Pistols. But I got into trouble for that as the Sex Pistols weren’t seen as a band EMI wanted to be associated with. They demoted me and I lost my department and had to climb the greasy pole for the next two years. Luckily, I hit gold when I signed Dexy’s Midnight Runners. I then went over to EMI records with Terry Slater, where we were tasked with sorting things out. We dumped a few acts and signed some big ones, the biggest being Duran Duran. I went to see them play in Birmingham and I just knew. They were the real deal. I later became the Managing Director for MCA records, now Universal, where I signed Transvision Vamp, amongst other acts.

Bass Line

What has been the most memorable part of your career?

DA Being in a sixties band. And being in Madison Square Gardens with Duran Duran, with thousands of screaming fans, when a record executive turned to me and said ‘These guys are the next Beatles.’ That was something.

 

What would you differently if you could do it all over again?

DA My only regret is not staying with Fleetwood Mac

 

How has the industry changed since you first started?

DA The internet. It’s much harder for new acts to break through. They have to tour like nuts to make a fan base. Artists like Adele and Ed Sheeran make money from downloads because they have such a strong fan base. I think the whole royalty rates needs a restructure for new bands.

 

What advice do you have for anyone wanting to break into the industry now?

 

David’s memoir, How to be a Rock Star

DA If you’re interested in music publishing or A&R, get yourself down to venues like the Dublin Castle or the latest trendy clubs. Get to know the fraternity, network. You just might find there’s a job going and you get a break. There are also graduate training schemes it’s worth keeping an eye out for. If you want to get into marketing, spend time as a runner in an ad agency.

 

And finally, you have written a memoir about your life in music. What was the experience of writing it like?

 

DA I’d never written before but a friend thought I had a story. I wrote the book with Lesley Ann Jones. I told her stories and she wrote them down and shaped them. I really enjoyed the experience. We’d meet up in places like the Chelsea Arts Club or the BFI and I’d talk over my time in the industry.

 

Thank you so much, David.

 

For anyone interested in reading more about David’s fascinating life, his memoir is available HERE.

 

David’s next Music Business short course will run at City from January 2023. Click HERE to register your interest.

 

The Book Edit to sponsor £1000 Novel Studio Scholarship

Growing Concerns

We are delighted to announce that from October 2023 The Book Edit will be sponsoring a Novel Studio scholarship worth £1000.

Launched in 2004, City’s year-long Novel Studio programme provides essential techniques and guidance to enable its students to draft their own novels, and gain interest from an agent. With a strong publication track record, the course is a highly respected and competitive programme with a reputation for nurturing talent.

However, the financial burden of tuition fees can be a significant barrier for many talented writers from disadvantaged backgrounds.

Since 2019, a scholarship for a student from a low-income household has been generously supported by Sunday Times bestselling author and alumna Harriet Tyce. (Former winners have included the writers Lola OkolosieJanice Okoh, and Maua Hawa. This year’s recipient is Sonia Hope.)

For 2023’s cohort, The Book Edit will be sponsoring a £1000 scholarship for one talented writer from a low-income household to be used towards the total course fees.

Founded by Novel Studio Director Emily Pedder, The Book Edit is an editorial consultancy committed to supporting under-represented writers. Since its inception in 2021, their annual Writers’ Prize initiative has launched the careers of several novelists. Speaking of their involvement with City’s Novel Studio scholarship, Emily has said ‘We are delighted to be partnering with City on this important project and look forward to seeing the literary talent that emerges.’

The Book Edit’s commitment to fostering inclusivity and empowering underrepresented voices aligns with City’s aims to create a culture in which diversity and equality of opportunity are actively promoted, and helps support the university’s vision for creating a more diverse literary landscape.

For prospective students interested in applying for the Novel Studio Scholarship, please visit our website for detailed information on the application process and eligibility criteria. The deadline for the scholarship is 31 August.

If you have any questions about the scholarship, please email the course director Emily Pedder on Emily.Pedder.1@city.ac.uk.

City Writes Summer 2023 Competition Open: Share the online stage with award-winning author, Emma Grae – Deadline Friday 9th June

City Writes guest, author Emma Grae, image courtesy of Lissa Evans

by Rebekah Lattin-Rawstrone

City Writes is the Showcase event for the Creative Writing Short Courses here at City and we are delighted to announce that author and journalist, Emma Grae will be joining us on the 5th July 2023 on Zoom at 7pm. Register to hear from this fantastic, award-winning Writers’ Workshop alumna here

Emma Grae is a Scottish author and journalist from Glasgow. She is a passionate advocate of the Scots language and breaking the stigma around mental illness. She has published fiction and poetry in the UK and Ireland since 2014 in journals including The Honest Ulsterman, From Glasgow to Saturn and The Open Mouse. Her debut novel, Be Guid tae yer Mammy, was published by Unbound in August 2021 and was awarded the Scots Book of the Year at the Scots Language Awards 2022. Her second novel, The Tongue She Speaks was published by Luath Press in October 2022. As a journalist, she writes under her birth surname, Guinness, and has bylines in a number of publications including Cosmopolitanthe Huffington Post and the Metro

For your chance to read your work alongside Emma on the online stage, all you need to do is send in your best 1,000 words of creative fiction or non-fiction (no poetry, drama or children’s fiction – though we do accept YA) along with details of your City Creative Writing Short Course to rebekah.lattin-rawstrone.2@city.ac.uk You can find full submission details here and the deadline for submissions is midnight on Friday 9th June. 

We can’t wait to read your work. In the meantime, do register now for your chance to hear Emma Grae.

 

Good luck and see you on the 5th July!

Canongate buy Novel Studio alumna Lara Haworth’s debut novel Monumenta

Lara Haworth

We are beyond excited to announce that Novel Studio alumna Lara Haworth has sold her debut novel, Monumenta, to Canongate. World rights were acquired from Lara’s agent, Jo Bell, at Bell Lomax Moreton and the book will be published in June 2024.

Lara is a writer, filmmaker and political researcher who specialises in the UK’s move to become carbon zero by 2050. An extract from Monumenta that she turned into a short story won a Bridport Prize, and her poem ‘The Thames Barrier’ was awarded a prize in the Cafe Writers Poetry Competition. Lara was an exceptionally talented member of the Novel Studio 2018/19 and we could not be more delighted with her publication success. Watch this space for more about the book and Lara’s development as a novelist.

For anyone interested in finding out more about the course Lara took at City, The Novel Studio is now open to applications with a deadline of 30 May 2023.

For all our writing short courses visit HERE.

Neuro-Linguistic Programming: What It Is And How It Can Improve The Way We Do Business

by Helena Dias

I bet if you were told that you could train your mind and connect with others, without saying a single word, you wouldn’t believe it.

Neuro-Linguistic Programming, or NLP—simply put, an ‘Instruction manual for the mind’—doesn’t teach us how to read or control minds. Instead it teaches us how to deal with our own emotions and how to build rapport with others. Through a simple set of tools, you can improve the way you see yourself and others and, in turn, the way people see and interact with you.

Background

Therapeutic Intervention?

I first came across NLP when I was battling anxiety and Nyctophobia—fear of the dark. I’d tried Cognitive Behavioural Therapy, yoga and meditation. All helped, but only for a short period, after which the negative feelings would always come back. A friend suggested I try hypnotherapy and I started seeing a therapist that combined hypnotherapy with NLP. After the session he would give me techniques to practice on my own and for the first time I felt empowered and in charge of my own recovery process.

Seeing the results in myself led me to start my own NLP practitioner journey with the aim of helping others.

NLP was developed in the 1970s in California by psychologist Richard Bandler and linguist John Grinder. They believed it was possible to combine techniques from different forms of therapy and self-help practices to create a tool kit for the mind.

Take our fight or flight response. It was designed to aid survival in dangerous or threatening situations, and yet most of us are no longer in constant contact with danger. We become fearful of something going wrong even when we have no proof that it will go wrong. We develop phobias of things that can’t really harm us, and we create ideas and thoughts in our brain to counter these phobias, manifesting anxiety, stress and fears in physical form. NLP teaches us to use our brain power in a way that can dismantle these ideas and thoughts and impact us more positively.

How NLP benefits individuals

NLP can increase our self-worth and confidence leading to better communication, influence, and leadership skills. It works by changing the way we talk (linguistic) to, and about, ourselves (neuro-brain).

In NLP the use of the word “don’t” is discouraged. It is based on the belief that our brains find it difficult to process negative statements. We respond better when we think about the things we want to happen, rather than those we don’t.

For example, you could approach the following situation in two ways:

Negative: I’m prepared, therefore I won’t fail this presentation.

Positive: I’m prepared, therefore I will give a great presentation.

To negate a fear, first we must think of that fear and make it more present in our mind. For example, if I tell you to not think of a blue tree you first need to think of the blue tree to tell your brain to not think of it. If we can visualise our success instead, we present ourselves in a more confident way, leading others to trust us.

How NLP benefits our dealings with others:

Body Talks?

When we consider that 93% of our communication is non-verbal, it makes sense to pay attention both to our own body language and others’, and use our observations to help build rapport.

When we meet people for the first time, we may have the feeling that we’ve met them before. We feel comfortable around them. NLP teaches us to label this experience body language matching or mirroring.

We can then use those labels and knowledge to connect and build rapport with others. For example, if you are in a meeting and you want to connect with the person you are presenting to, observe their body language and try mirroring it by moving your hands at a similar speed, smiling, or leaning in the same direction as the other person. The idea is that this will bring us towards the other person’s world and help them feel more comfortable and more open to connect with us.

We can also use other people’s body language to help us determine the words we choose. For example, through eye patterns we can determine which ‘sense’ is more dominant for that person, and how they might be thinking. NLP classifies these senses into Visual, Auditory and Kinaesthetic.

When we are asked questions, we go to our brain “draws” to pick the information before we answer. Even though the action might take less than a second, after a few questions it becomes easier to identify which ‘sense’ the other person is using and adapt our language to better connect.

Connecting the Dots

A person who often looks down to the left when asked a question would be classed in NLP terms as more kinaesthetic, i.e. they are more connected to feelings and actions. When describing something to that person we may get better results if we talk about how an experience made us feel: ‘I came out of the house and I felt the sun on my face.’

By using language that others identify with we manage to connect and go into their world, leaving them more open to what we have to say.

 

In conclusion

NLP can produce results almost instantly but to see long-term benefits it requires practice.

The beauty of it is that we can come back to it at any time and any place. It helps us understand ourselves, be more confident and calmer under pressure. The more in control of our emotions we are the more we can connect with others.

Our Writing for Business and Copywriting courses include the opportunity for students to pitch and be published on our blog. This week’s blog was pitched and written by Writing for Business student Helena Dias. Helena is a Conference Organiser for UNISON and has been working in events for more than ten years. She is currently training to become an NLP practitioner with Toby and Kate McCartney.

For more on all our writing courses visit our home page HERE.

The Starlit Dancer: the magical new book by City copywriting tutor Maggie Richards

Author and City tutor Maggie Richards

In celebration of the publication of her new book, The Starlit Dancer, City writing short courses caught up with author Maggie Richards to find out more about the book and her writing career.

Short Courses (SC): Please tell us a bit about yourself and your role at City

Maggie Richards (MR): I’m a former Times, Sunday Times and Guardian journalist and author of ‘A Guide to Being a Better Being.’ At City teach a monthly sell-out masterclass on Zoom called ‘Introduction to Copywriting’. It’s a fun and practical distillation of inspiring insights, techniques and approaches I’ve learned over my 24-year career.

I love the diversity of international students that the course attracts, and witnessing their confidence and clarity grow over just six hours. Several have gone on to secure paid copywriting roles, which is great! I also teach City’s Writing for Business short course

SC: You’ve published The Starlit Dancer, a beautiful picture book for 3-7 year-olds about Mabel, a girl whose love lights up the world. It’s a really inspiring read and a great way to help children sleep better and introduce them to the idea of a loving inner voice they can trust. Meditation is a key part of your life and work. With Spiritual Adviser, Executive Producer – Christspiracy, Associate Producer – SLAY Film and Screenwriter Cher Chevalier, you co-wrote the 24 (8×3) meditations that launched Calm, iTunes App of the Year 2017. What made you turn towards writing a children’s book?

MR: Through Cher, also author of the Animals Actually A-Z of books, I’d already been guided to work spiritually with children, and had set up relaxation classes to teach them about kindness, positive thinking and meditation. Good books can change lives and perhaps it was a natural progression to uplift little ones through a something they can hold and keep.

 

SC:  Can you tell us about the process of writing and publishing the book?

MR: The Starlit Dancer is rare because it’s an inspired book – the story came flowing into my mind one day. I didn’t know it was coming! It’s always a special honour to be entrusted with words, especially when they’re so joyful.

It was important that only good energy went into our little book, which is why the author, advisers, translators and narrators are all successful veggie-vegan women.

The Spanish version was co-translated and narrated by Argentine actress, film producer and animal rights activist Liz Solari, while Australia-based voice over artist Natasha Beaumont narrates the English version, and a quick Google search for ‘vegan illustrators’ connected us with the talented Antonella Canavese from Italy.

For full control of the publishing process, I self-published with Amazon Kindle Direct Publishing. It was largely quick, simple and easy, and when I needed help, the Customer Service team responded within 24 hours. 

Formatting the manuscripts as a paperback and ebook was done by professionals on fiverr.com, while the audiobook files were prepared by recording studios, and I uploaded them for free to ACX.com. Teamwork makes the dream work!

SC: You’re a copywriter by profession. How different was it to write a story for children?

MR: Copywriting requires planning, researching, meeting the brief, and often aims to sell a product or service. The Starlit Dancer story required much less effort because it was given to me in its entirety largely as it’s written.

SC: Do you have any advice for anyone wanting to write their own children’s book?

MR: Three points come to mind:

1) Choose carefully your goal and make it good. We all have a responsibility to empower little ones by educating them in the steps to success: how to be kind, happy and harmless, for example.

2) Words (and thoughts) shape our world. It’s important to speak sweetly to children, choosing positive, loving words and phrases so as to feed their minds only ‘light’.

3) Use rhyme – it’s a great way of learning and fun to write. Repetition, too, helps very young children engage and learn.

Thanks so much, Maggie, and congratulations on the book.

You can buy Maggie’s book HERE. The Starlit Dancer is available in paperback, ebook and audiobook in English, Welsh and Spanish.

If you’re interested in taking her copywriting course, click HERE.

If you would like to try your hand at writing a children’s book, our Writing for Children short course, taught by author Bryony Pearce is HERE.

For all our short writing courses, go HERE. And for all our short course news, visit our blog HERE.

 

 

 

What Are the Most Useful Skills for Adapting to AI?

Intelligent life?

 

Technology is advancing so rapidly, it can sometimes feel bewildering, especially when thinking about what the future jobs market might look like. How do we ensure we keep pace and equip ourselves to adapt to the change? Read on for the subjects that could help you future-proof your career in the AI frontier.

Become an Expert in Data Analysis

Data has become supremely valuable, not least for its importance in training AI. Gaining expertise in data analysis is a smart way to stand out in the jobs market, and stay relevant. City has a range of courses designed to help you gain knowledge of, and insight into, data analysis. From Introduction to Data Analytics and Machine Learning with Python to our new Spreadsheet Data Analysis and Automation with Python  or Introduction to R for Data Analysis, our short courses in data analysis will give you a head start in this rapidly changing landscape.

Codebreaking

Colour coded

Sometimes known as programming, coding is essential for anyone wanting to work effectively with AI. City has a great range of short coding courses in all the major programming languages. Take our courses in C/C++, or the ever-popular Python short courses. You can also learn JavaScript or Java, used by 42.9% and 37.8% of web developers respectively working in artificial intelligence or machine learning, according to a recent survey by Evans Data Corporation.

Softly, Softly

It’s not all about technical skills. Working with AI requires soft skills too, from communication to creativity. Our short courses in Presentation SkillsEffective Communication and Stoicism will improve your interpersonal skills, while our vibrant range of  writing courses will kickstart your creativity. Adaptability is also a key soft skill, vital for coping with the pace of technology change; our highly interactive Leadership and Management course will sharpen your team-leading skills and ensure you get the most from your teams.

Keep it Safe

AI systems often deal with sensitive data and are vulnerable to cyber attacks. It’s important for businesses and individuals to understand the risks involved, and learn how best to mitigate them. City’s Cybersecurity Fundamentals short course provides a great foundation in the cyber security domains of networking, security engineering, risk management, incident response, governance control and legal practicalities.

Get Developing

Web development is an important skill in working with AI. From visualising AI outputs, to integrating AI with other systems, being skilled in web development will ensure you can utilise AI models in the most powerful ways. City’s short course in web development will teach you how to install Bootstrap and how to use its key components most effectively. Our Building Websites short course will enable you to plan, design, develop and publish a website that adheres to current industry standards and best practices, while our PHP course is best suited for back-end web development and can be embedded into HTML.

Storytelling

Turn the Page

As technology advances, it becomes more important than ever to differentiate what makes us human. Storytelling is one of our oldest skills, and remains an integral part of our lives. City’s short creative writing courses are designed to help you understand how stories are built, how they’re written and how they can be edited. Try our introduction to creative writing course or learn how to craft non-fiction with our Narrative Non-Fiction or Memoir Writing course.  For our full range, visit our home page HERE.

 

For all City’s short courses visit our home page HERE.

The top five computing languages – what they are and why you need to learn them

Computing languages are essential for anyone looking to work in today’s growing technology. But with new languages being developed every day it can be difficult to keep up to date and decide which to learn.

Read on for the top five computing languages you should be learning now, and why…

Speaking my language?

  1. Python – Python is still the number one computing language, and for good reason. It’s extremely versatile and can be used in many different fields, from machine learning to data science and web development. It’s also easier to learn than some of the other languages due to its unique structure and syntax. Plus there are a ton of resources for those new to the language.
  2. JavascriptJavascript is a front-end language used to create interactive web applications. If you are looking to work in web development or mobile app development, this is the language for you.
  3. JavaJava is a back-end language used in many large corporations. Employers value the versatility and security of Java and it’s an excellent language to learn to improve your job prospects.
  4. PHP/MySQLPHP/MySQL is a widely used open-source scripting language especially suited for back-end web development. It can be embedded into HTML and is very popular within the industry. PHP has been used to create many websites, including Facebook, Wikipedia, Slack, Etsy and WordPress.
  5. C and C++C and C++ are languages often used in game development and system programming. They are both very powerful and can be challenging to learn, but invaluable for anyone looking to progress within the technology industry.

Improve your prospects

If you’d like to find out more about learning a computing language and how it can open up your job prospects and ability to progress within the technology industry, come along to our Open Evening on March 28. It’s all online, so you can join from the comfort of your home. There are free tasters available for Python and Database Design, or you can simply speak to our Computing Coordinator to see which course would be the best fit for you. Register HERE.

Open Evening March 28th 2023

For our full range of Computing Courses, visit our home page HERE.

 

Or visit our main short course home page HERE for all the subject we offer.

 

 

City Writes Competition Deadline is midnight tomorrow, 3rd March!

City Writes Spring 2023 Deadline Approaching

City Writes, City’s Showcase for the fantastic creative writing coming from the Short Courses at City is fast approaching. This term’s virtual event on the 29th March features the brilliant author and alumna, Hannah Begbie, whose award-winning novels Mother and Blurred Lines are both published by Harper Collins.

Hannah Begbie

For your chance to read alongside Hannah at this zoom event, you need only send in your best 1,000 words of creative fiction or non-fiction to rebekah.lattin-rawstrone.2@city.ac.uk by midnight this Friday 3rd March. That’s just one more day to send in your work!
You can find more information on submission details and how to book for the event, here.
We look forward to reading your work. Good luck!

Wear Your Heart on Your Sleeve

On Valentine’s Day we pay homage to love, both real and imagined. Read on for how one City writing student found love on a short creative writing course, and five more published debut novels exploring the complexities of love.

 

Back in 1987 a young woman called Philippa enrolled on a creative writing short course at City. She wanted to learn about writing, but she was also hoping to meet someone special. As it turned out, she got both.

Author photograph of Philippa Perry

Philippa Perry

Philippa has now written three best-selling books and is an internationally renowned psychotherapist and agony aunt. As for that special someone? Attracted to another classmate on the course—the blonde ‘show-off’ in the red leather jacket—she began going to the pub with him after class.

That ‘show off’ turned out to be Grayson Perry.

That’s right, reader, she married him.

And if that’s not romantic enough for you on Valentine’s Day, how about treating yourself to one of these love stories, all from the pens of our talented writing short course alumni:


Rachael’s Gift
by Alexandra Cameron, Novel Studio alumna

Book cover of Alexandra Cameron's novel Rachael's Gift

Rachael’s Gift, debut novel by Alexandra Cameron

A skilfully plotted, continent-crossing literary thriller which explores a mother’s love for her troubled daughter and the lengths she will go to protect her.

Dona Nicanora’s Hat Shop by Kirstan Hawkins, Novel Studio alumna

Book cover of Dona Nicanora's Hat Shop

Dona Nicanora’s Hat Shop, by Kirstan Hawkins

Doña Nicanora has her heart set on turning Don Bosco’s barbers into a hat shop, but Don Bosco has his heart set on her. A wonderfully warm-hearted comedy of errors set in a backwoods South American town.

Ten Steps To Us by Attiya Khan, Novel Studio alumna

Book cover of Ten Steps to Us

Ten Steps to Us by Attiya Khan

A compelling and timely YA story about a teenage Muslim girl navigating love, identity and faith in the UK.

Butterfly Ranch by Remy Salters, Novel Studio alumnus

In a remote jungle lodge in Southern Belize, a local policeman investigates the mysterious disappearance of a world-famous reclusive author. A masterful tale of obsessive love, self-destruction and unexpected redemption.

Flesh and Bone and Water by Luiza Sauma, Short Story and Writers’ Workshop alumna

A letter delivered to Dr Andre Cabal in London catapults him back to his 17-year-old self in 1980s Brazil and begins the devastating and mesmerizing story of one man’s secret infatuation for the daughter of his family’s maid.

Book cover of Flesh and Bone and Water

Flesh and Bone and Water by Luiza Sauma

To find out more about our writing short courses visit our home page here.

Or join us on 28 March for our online Open Evening where you can sample free taster classes, speak to our writing coordinator and find out more about all City’s short courses. Register here.

 

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