Tag: City (page 1 of 10)

Essential Writing Tips for Accountants

By Maria Sigacheva

Wizards’ of numbers and bookkeeping, accountants also spend time corresponding with clients and tax officials. Here are some tips on how to write well for non-accountants.

“Your reputation rides out with every letter you send,” states co-founder of the Plain English Commission, Martin Cutts. So how can you ensure that your readers understand your communications clearly and easily? Read on for three tips to improve your copy.

1)  Stick to a Simple Structure

An accountant’s letter to the tax office or to your client should be clear and well structured. Clarity can be improved by using a tried and tested three-part structure: an introduction, the main body copy, and a conclusion.

 

The introduction should summarise the purpose of the letter. Whether it’s about missing documents or querying financial statements, make it clear upfront.

The main body copy (two or three paragraphs) should detail your main points in a logical order. Avoid repeating the same information twice. Make sure you order events chronologically.

In your concluding paragraph, let the recipient know if you require a response and by which date. Add your contact details too, so that they can easily reach you for any queries.

2) Ramp up Readability

  • Use plain English, and remove any jargon, if possible.
  • Use active verbs, for example “we thought” instead of “after a careful thought.”
  • Avoid outdated words, like thereof, herein, hereof.

Being concise is a skill. Let’s look at an example of a recent letter about tax affairs. “Your current amount due according to the records held by the tax office is £10,000.” This could be rewritten for clarity as “The total due to the tax office is £10,000.”

In The Journal of Accountancy, business writing trainer Elizabeth Danziger writes: “Strive for an average sentence length of 10 to 18 words.” How? Remove all “as well as,” “but,” “that,” and “which” – and split overly-lengthy sentences. Get straight to the point and clients will praise you for saving them time!

 

3) Perfect your Punctuation

Grammarly is a useful proofreading tool. Just copy and paste your text and the software will instantly highlight any errors. It’s also a good idea to read your copy out loud to check punctuation and flow.

By adhering to these simple tips, you can start to improve your business writing – and relationships – today.

 

Maria Sigacheva is an Indirect Tax Manager at Glencore, and an Association of Chartered Certified Accountants ambassador for early careers.

Maria took our Introduction to Copywriting short course with Maggie Richards. As part of the course, students have the opportunity to pitch a blog idea for our site. If successful, the post will be edited and published on the site.

 

The next Copywriting course, which runs monthly, is in May. Maggie also runs our Writing for Business course which starts next week.

For all our courses, visit our homepage HERE.

How to Write Compelling Motivational Health Articles

By Spela Horjak

Are you currently dipping your toes into health-related motivational writing, but finding your articles just arent getting traction? In this short piece, were going to explore three important reasons why your posts may be failing – and the strategies you can start implementing today to create articles that will leave your readers feeling inspired!

 

Reason #1 – Youre not thinking about your audience

Whether you’re writing for an established audience or building up your blog readership, it’s crucial to consider who you’re writing for – whose attention you’re trying to secure.

For example, writing for Men’s Health or Age Matters magazine will be two completely different gigs. Not adjusting your writing to your audience may result in them feeling alienated and uninspired.

Reason #2 – Your advice is unclear

Remember, the purpose of health writing is to prompt the reader to make positive changes. Explaining concepts with examples helps people apply the advice to real-life situations and reduces any confusion.

For example, instead of just saying “Try having 20g protein per meal”, you could also provide a list of meal ideas, showing exactly what 20g of protein looks like. This allows your reader to implement the advice without further research.

 

Reason #3 – Youre telling the reader what to do

Telling the reader what ‘to do’ and what ‘not to do’ may come across as prescriptive and even leave them feeling hopeless. Try adding a positive spin to your messaging by explaining the likely outcome(s) of specific actions.

For example, instead of saying “Avoid too much salt in your diet”, say “Avoiding excessive salt intake will help maintain normal blood pressure”. This way, the reader can make an informed choice rather than follow blanket advice.

Which tip did you find most useful?

 

Author Spela Horjak

Spela Horjak is a registered Associate Nutritionist and Health & Wellness Copywriter.

As part of City’s Writing for Business and Introduction to Copywriting courses, we offer the chance for students to submit a piece for our blog which, if successful,  is then edited and published on our site. Spela was a student on Maggie Richards’ Introduction to Copywriting course. The next course starts 18 May and you can book HERE.

For all our writing short courses visit our home page HERE.

Summer Term 2024 at City Short Courses

 

Thank you to all who attended our Short Courses Open Evening last week. We had a great time meeting new students and introducing them to what we do here at City Short Courses. Many students took advantage of our free  taster sessions, which ranged across our six subject strands:  Business and Management; Computing; Creative Writing; Creative Industries; Languages; and Law. There were tasters in everything from Learning Python to Italian, Business Writing to Major Event Management.

If you didn’t have a chance to join us, never fear! There’s still time to browse our full range of 120 courses and book on for the summer term. Why not try Presentation Skills, or brush up on your French in time for holidays. Or you could consider applying for our year-long Novel Studio programme and finish that novel you’ve always wanted to write! Whether it’s personal development or adding a new skill to your CV, we have something for everyone here at City Short Courses.

If you’d like further information before making your decision, just email our team at shortcourses@city.ac.uk. If they can’t answer your questions, they’ll contact the relevant tutors and make sure you get the answer you need.

Your short course journey starts HERE. We can’t wait to welcome you.

 

Novel Studio alumna Katharine Light shortlisted for 2024 Selfies Book Awards

We were delighted to discover that Novel Studio alumna Katharine Light has been shortlisted for the 2024 Selfies Book Awards for her debut novel, Like Me.

Launched by BookBrunch in 2018 to recognise excellence in the self-publishing market, the awards are sponsored by Ingram’s self-publishing platform, IngramSpark®, and are run in association with the London Book Fair and Nielsen BookData.

The winners will be announced at this year’s London Book Fair on Tuesday 12 March.

Also on the adult fiction shortlist with Katharine are Shooters by Julia Boggio, Ostler by Susan Grossey, Hidden Depths by Jason Mann, Darcy: A Pride and Prejudice Variation by Alice McVeigh, The Eagle and The Cockerel by Alan Rhode and Artificial Wisdom by Thomas R Weaver.

Katharine will be one of our guests at the spring term City Writes on 27 March, so if you want to hear her read and talk about her path to publication, do register here.

And if you want to find out more about the Novel Studio, the course Katharine took at City, come and meet one of our tutors, Rebekah Lattin-Rawstrone, who will be manning the Novel Studio enquiry desk at our free short course taster event on March 26.

Congratulations to Katharine and all the shortlisted writers. We look forward to hearing more next week!

City Writes Spring 2024 Competition Open for Submissions

By Rebekah Lattin-Rawstrone

 

City Writes, the showcase event for all the wonderful writing coming from our Creative Writing Short Courses at City, is only weeks away. This term’s City Writes is Wednesday 27th March at 7pm and we’re delighted to have two Novel Studio alumni, Laurence Kershook and Katharine Light, as our headline double act.

For your chance to join Laurence and Katharine and read your work on the online stage, the City Writes Competition is open for submissions and you need only send your best 1,000 words of creative writing (fiction or non-fiction but no poetry, drama or children’s fiction) to rebekah.lattin-rawstrone.2@city.ac.uk by midnight on the 1st March 2024 along with details of your current or previous Creative Writing short course. Full submission details can be found here.

The Broygus by Laurence Kershook came out in March 2022 and is an evocative exploration of the history of a Jewish East End family not to be missed. Katharine Light’s Like Me came out in November 2023. Her novel turns an adult school reunion into a possible rekindling of teenage romance. You can find out more by reading fantastic blog articles for Katharine and Laurence – simply click on their names. This will be a fantastic night full of tantalising tales and excellent writing advice.

Book your ticket here and send us your work. We look forward to your submissions!

How I developed three personalities, and why…

Like many multi-linguals, I have varied personality shifts. I am professional in English, friendly in Portuguese, but reserved in Russian.

I was born in St. Petersburg and spoke Russian for the first fourteen years of my life. Then my family moved to Porto in Portugal where I went to an international school. All my classes were in English, but at breaktime everyone spoke Portuguese. It forced me to improve my English and become fluent in Portuguese, in just nine months. 

An epiphany

I’m twenty-five now and was recently confronted with the fact that I behave differently depending on which language I’m speaking. After a work call with a Russian tech client, a colleague remarked that I hadn’t been myself. I was more serious, less confident and made fewer jokes. 

Chatting about it later with bilingual friends, I understood I’m not alone. My Brazilian friend Sarah – who I met at international school – for example, is ambitious in English, a bit anxious in Portuguese, flirty in French, and funny in German!

When in Rome

While learning a new language we tend to get acquainted with a new culture – and change the way we portray ourselves to fit in. Dr Francois Grosjean , author of Bilingual: Life and Reality, says that this is most common among those who are integrated into the culture of the language they’re adopting. 

Portuguese culture, for example, is friendly, open and kind. Now, whenever I’m speaking it, I become all three. It works like a switch and comes very naturally to me.  When I was first learning Portuguese, my school friends regularly said ‘Com prazer’ (With pleasure) and ‘Está tudo bem?’ (Is everything good?), which made me feel welcome as the new girl in school. These kind phrases are now part of my vocabulary too.

Light switch

Last summer I got talking to an entrepreneur at a tech networking event. I was being professional until I realised she was Portuguese. As soon as we switched to Marta’s mother tongue it felt as if we knew each other, and we laughed.


Not many people speak to their boss like they do to their best friends. Therefore, when bilinguals develop their language for a specific purpose – for work, for example – they tend to sound formal and professional, even in informal situations. 


Serious struggle

This theory by Dr Nathan Young explains why I always feel younger when speaking Russian, which I mostly do when around my family. I also struggle to explain to them what I do for a living, because I lack the vocabulary. ‘When are you going to start doing something ‘serious?’ they always ask.

The cause of my personality shifts is probably a combination of both Grosjean’s and Young’s theories. Either way, my daily personality shifts are a blessing and a bit of a ‘curse’. They make me more flexible at work and in my social life. But they also make it difficult to know which traits are truest to me. I’m looking forward to finding out for sure.

Viktoriia Tkachenko is a freelance startup consultant. She is also an alumna of City’s Writing for Business course, taught by Maggie Richards and Tamsin Mackay. As part of the course, students are invited to pitch a blog post idea which, if successful, will be edited and published on our site. 

Viktoriia today in London

Viktoriia, 18, with family at her graduation from international school, Porto.

Viktoriia, aged six, St Petersburg.

For more on our writing courses, visit our full range HERE. For all our short courses visit HERE.

How I Navigate Imposter Syndrome as a Non-Native English Writer

Author Dominik Jemec Photo by Marcel Kukovec

By Dominik Jemec

“You’ll never be good enough because you’re not a native writer.” That’s what a professor of translation studies at my university in Austria told me when I said my dream was to be an English writer. That was five years ago.

I’ve had many awful jobs since graduating, from delivering mail in sweltering heat to fielding daily insults while working in a call centre. Then in 2021, I got my first writing job: creating customer care-related content about cryptocurrencies. After a mass layoff in the summer of 2022, I joined a travel company called TourRadar as a content specialist, where I work on creative campaigns.

But I’m not complacent. My impostor syndrome leaks out of me a lot. If you’re a non-native writer like me, you may be fighting the same demons. Here’s how I keep them at bay.

I split up my writing process

You can’t be a writer without writing. But if you’re constantly questioning your skills, how do you actually get down to writing?

First, research. I use AI tools like ChatGPT 4. They’re just much better than looking things up online. I write detailed prompts because the better my input, the better the output.

Then I write, without overthinking. To stay focused, I put on a timer and just hammer out the text. If I have writer’s block, I ask ChatGPT to write a draft based on the research.

Lastly, I edit. It’s a tough process. Sometimes I have to remove parts I really like that just don’t fit. But I never discard them – I put them in a document with other unused content. Editing is ‘magical’. I might go a certain direction when I write, then turn it on its head when I edit.

I seek feedback

I’ve often been scared to send a piece of writing to my manager for proofreading. I would try to make every sentence perfect, thinking I’d be sacked if I didn’t. The pressure I put on myself took more energy than the writing itself, so I eventually learned to let go.

Every time my manager gives me feedback, I go through it carefully, analysing where I need to improve. All my favourite writers – Kurt Vonnegut, Douglas Adams and Hunter S. Thompson – got edited, so why shouldn’t I?

Outside of work, I get writing feedback from the Sunday WritersClub, and do specialised courses, including City, University of London’s Introduction to Copywriting, led by Maggie Richards. Not only did I learn the fundamentals of copywriting, I wrote a lot of copy and received helpful feedback from Maggie.

I connect with other writers

I listen to writing podcasts like the Copywriter Club, and follow creative writers like Drayton Bird, Dan Nelken and Eddie Shleyner on LinkedIn. If, for example, you love advertising like I do, whenever you see an ad you like, find out who produced it and start following them on social media. The knowledge writers share (for free) is staggering.

I embrace my voice

I used to embellish my writing because I really wanted to prove myself. But I’ve found that such texts are mostly unreadable. I’ve learned that simplicity wins.

There is merit in emulating good flow and sentence structure, but at the end of the day, your voice is your USP. Incorporate idioms, metaphors and storytelling elements from your own culture. Your writing will stand out.

I apply for all writing jobs

Many writing jobs ask for a native writer. After I started my current job, I asked our recruiters how many people had applied for the position. Through one job search platform alone there were over 60 applicants. Many were probably native writers with impressive CVs. So why did I get the job? Maybe because of my unwavering passion for writing.

I truly hope my tips help you overcome any self-doubts you may have as a non-native writer – and inspire you to keep on writing well, no matter what lies ahead.

About the author: Dominik Jemec is a Slovenian working in Vienna as a content writer in his third language, English. You can connect with Dominik on LinkedIn.

Dominik took City’s Introduction to Copywriting course taught by Maggie Richards. As part of the course, students can pitch a blog idea. If successful, the post will then be edited and appear on our site. For our full range of courses, visit HERE.

 

 

Novel Studio Literary Agent Competition Winners 2023/24

Jill Craig

We are delighted to announce the winners of 2023/4’s Novel Studio Literary Agent Competition are Jill Craig, Shere Ross and Linda Wystemp.

The competition is a key feature of City’s flagship short course the Novel Studio, which offers a select group of 15 aspiring novelists the dedicated time and support to hone their craft. The competition is a rare opportunity to bypass the slush pile of manuscript submissions to literary agents, and is run in  conjunction with Lucy Luck, literary agent at C&W Agency.

Jill Craig works as a secondary English teacher in the North West where literature is a constant presence. She loves fiction which investigates and reflects dynamics which are often the foundation of our lives: romantic, friendship, familial. Although she’s studied and now teaches literature, actually writing it is a relatively new – daunting, but exciting- experience. 

Shere Ross is a writer of short stories and other works of fiction. Her work has been shortlisted for several prizes including the Wasafiri New Writing Prize. She is a winner of the BlackInk New Writing Prize.

Linda Wystemp was born and raised in the heart of Germany’s Black Forest before crossing the Channel to study in Oxford and London. She enjoys writing screenplays and short stories and has dabbled in fencing and the violin. Linda is currently working on her contemporary literary fiction novel which explores the moral complexities of parent-child relationships.

Emily Pedder, Course Director of the Novel Studio said: “We were very excited by these three writers; their submissions were strong and distinctive, and we can’t wait to see their novels progress over this coming year. ”

The Novel Studio was established over a decade ago and has a very strong track record of published alumni. Recent bestselling and award-winning novels include Deepa Anappara’s Djinn Patrol on the Purple Line, Anna Mazzola’s  The Unseeing, The Story Keeper, The Clockwork Girl,  and The House of Whispers, and Harriet Tyce’s Blood Orange, The Lies You Told and It Ends At Midnight.

 

Congratulations to Jill, Shere and Linda! We can’t wait to see their novels develop over the coming year!

City Writes Autumn 2023 Open for Submissions

City Writes Autumn Deadline 10 November 2023

By Rebekah Lattin-Rawstrone

With a new academic year comes more fantastic writing from the short courses at City with our showcase event, City Writes, this term on Wednesday 13th December at 7pm on Zoom. We are delighted to announce that our published author this time is the brilliant writer and tutor, Caroline Green. Not only does Caroline write fiction for young people and adults, she is also the much valued and acclaimed teacher of the Crime and Thriller Writing short course and Crime and Thriller Writing Summer School here at City. From YA, through psychological thriller, to supernatural detective fiction, Caroline Green is an inspirational powerhouse. Register here to save your spot for the night.

Crime writer and City Writes Autumn 2023 guest, Caroline Green

If you would like to read your work in front of a supportive audience and share the virtual stage with Caroline on the 13th December, all you need to do is submit your best 1,000 words of fiction or creative non-fiction (we accept YA but sadly NOT poetry, drama or children’s fiction) to rebekah.lattin-rawstrone.2@city.ac.uk by midnight on Friday 17th November. Please check the full submission details here.

 

Don’t forget to sign up for the event on the 13th December here.

 

We can’t wait to read your submissions! Good luck.

Top Ten Tips for Writing Crime Fiction

By Caroline Green

Crime fiction is booming right now. If you have ever wondered if you could write for this thriving, thrilling genre, here are ten things you should know:

  1. Understand who you are writing for. Read widely within the genre and decide what type of crime fiction you love to read. (Frankly, if you don’t get excited about reading it, why do you want to write it?)
  2. But after you’ve read all those lovely books, don’t try and second guess the market. No one saw the likes of Girl On The Train. The most important thing is to know the genre but write what you want to write.
  3. Watch quality drama as well as reading books. Programmes such as Happy Valley or Line of Duty can teach budding crime writers a lot, despite being delivered via a different medium.
  4. Aim for living, breathing, characters, not cardboard cut-outs. If you are writing another alcoholic PI or police investigator make sure they are so well-rounded they could step right off the page. What is their back story? What made them who they are?
  5. Don’t be afraid to delve into your dark side. Your own imagination is more powerful – and has more twists – than all the CGI in the world. Tap into it and never shy away from those big, bold ideas that make you think, ‘Dare I…?’.
  6. The best twists don’t come hurtling out of nowhere. The really satisfying ones make such perfect sense, you can’t believe you didn’t see them coming.
  7. Remember that conflict is the engine of story-telling. Try to weave some form of conflict into every single scene, every conversation, every plot line.
  8. Think about the ‘why-dunnit’ and not just the ‘who’. The reason psychological thrillers have taken off so much – and helped cause that boom in sales – is that the psychology behind dark deeds makes for a gripping read.
  9. Vary your pace. Sometimes readers need space to breathe, and others they need to be sent hurtling towards the thrilling climax of your story.
  10. Let your setting do some of the heavy lifting when it comes to creating atmosphere. A creepy atmospheric setting can really help rachet up tension.

 

Caroline Green writes best-selling thrillers as Cass Green and teaches City’s Crime and Thriller Writing Short Course.

Book now for the autumn term, starting 3rd October 2023.

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