This is a guest post from Vince Mitchell who is Professor of Consumer Marketing at Cass Business School at City and teaches the marketing course on the Executive MBA. In this 3-part post, Vince share’s some of his learning and observations from attending a recent seminar on case teaching by Harvard Business School. Part Three In…Continue Reading Teaching cases the Harvard way….part 3 – four personal observations
This is a guest post from Vince Mitchell who is Professor of Consumer Marketing at Cass Business School at City and teaches the marketing course on the Executive MBA. In this 3-part post, Vince share’s some of his learning and observations from attending a recent seminar on case teaching by Harvard Business School. Part Two…Continue Reading Teaching cases the Harvard way…. Part 2 – case demonstration
This is a guest post from Vince Mitchell who is Professor of Consumer Marketing at Cass Business School at City and teaches the marketing course on the Executive MBA. In this 3-part post, Vince share’s some of his learning and observations from attending a recent seminar on case teaching by Harvard Business School. Part One …Continue Reading Teaching cases the Harvard way….part 1 – case setup